Wine & Spirits industry career, starting with Remy Cointreau in 1996, then J&B, then joining Adelphi in 2004 as Sales & Marketing Director. He was appointed Managing Director of Adelphi and the Ardnamurchan Distillery in 2015.
He designed and project managed a new bottling and distribution warehouse for Adelphi in 2010, and oversaw the design, planning and build of a brand new, greenfield, distillery in Ardnamurchan on the west coast of Scotland, utilising 100% local, renewable energy sources and deployment of byproducts. The Ardnamurchan Distillery was opened by HRH The Princess Royal in July 2014 with a capacity of 600,000 litres of alcohol per annum.
He developed and blended the first, branded, official fusion of Scotch and Japanese whiskies, The Glover, in 2015 to promote the historical relationship between the 2 countries and has subsequently added further international distilling partners to a growing fusion whisky portfolio.
In 2014, he joined the board of Scotland Food & Drink, the ILG for the industry.
In 2017, Adelphi was the first Scotch whisky company to adopt blockchain technology for its bottles, promoting transparency, authenticity and supply chain security.
Alex was appointed a Keeper of the Quaich in 2006, and a Master of the Quaich in 2016. He was also granted Freedom of the City of London in 2012 and became a Liveryman of the Worshipful Company of Distillers. He is an honorary member of the Whisky Guild of New Zealand and a recipient of the Order of the Scottish Samurai.